TBWA, adidas, the ALL BLACKS and Photosynth
TBWA have teamed up with adidas to launch the 2009 All Black jersey with a new campaign. This is how it works: 1) Buy the 2009 All Black jersey to go into the draw to photograph the All Blacks during the national anthem at one of the home test matches. 2) The photos are then loaded into photosynth and embedded on the adidas website .
Read more here:
TBWA, adidas, the ALL BLACKS and Photosynth
